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Top 20 Restaurant Loyalty Programs in Asia

21 October, 2025

Eating out in Asia is no longer just about enjoying great food. Diners are returning not only for the flavors but also for restaurant loyalty programs that make every meal a rewarding experience. From points you can collect to birthday treats and hidden perks, restaurants are making loyalty fun and engaging.

Over half of restaurants in Asia now run restaurant rewards programs, and Loyalty is no longer just about discounts. It is about building connections and giving diners reasons to come back.

Loyalty Programs

In this blog of CP6636, a friendly guide to the best restaurant loyalty programs and top restaurant loyalty apps that make dining out in Asia more fun and rewarding.

1. McDonald’s MyM Rewards (Asia-wide)

Type: Points / App-based
How It Works: Earn points with every order and redeem them for fries, burgers, or McFlurries.
Why People Love It: Simple to use and packed with app-only deals and birthday surprises.
Why It Matters: Makes everyday meals more rewarding with a trusted food loyalty program.
Website: McDonald’s

2. Domino’s Pizza Rewards (India & Southeast Asia)

Type: Points / App-based
How It Works: Earn points on every order and redeem them for free pizzas or extras.
Why People Love It: Easy to understand, no complicated rules.
Why It Matters: A straightforward restaurant rewards program that encourages repeat visits.
Website: Domino’s

3. KFC Rewards (Pan-Asia)

Type: Points / App-based
How It Works: Collect points on every purchase for sides, snacks, or meals.
Why People Love It: Birthday treats and exclusive deals make it fun.
Why It Matters: One of the best restaurant loyalty programs for chicken lovers in Asia.
Website: KFC

4. Café Coffee Day Bean Club (India)

Type: Points / App-based
How It Works: Earn “Beans” for every coffee and redeem them for drinks, discounts, or exclusive offers.
Why People Love It: Early access to new items and a community vibe.
Why It Matters: A perfect restaurant rewards app for regular coffee lovers.
Website: Café Coffee Day

5. Barbeque Nation Smile Program (India)

Type: Points / App-based
How It Works: Earn points on every visit to redeem for buffet meals and treats.
Why People Love It: Birthday bonuses, anniversary treats, and early access to events.
Why It Matters: Makes dining extra special and is a fun restaurant loyalty program.
Website: Barbeque Nation

6. Burger King Royal Perks (Asia & Middle East)

Type: Points / App-based
How It Works: Earn crowns with every order and redeem them for drinks, sides, and meals.
Why People Love It: Bonus points for app orders and daily check-ins.
Why It Matters: One of the top restaurant loyalty apps for fast-food fans.
Website: Burger King

7. Zomato Gold (India)

Type: Subscription / App-based
How It Works: Get priority delivery, free dishes, and special deals at partner restaurants.
Why People Love It: Extra perks for dine-in and delivery.
Why It Matters: A smart food loyalty program combining both delivery and dine-in benefits.
Website: Zomato

Read More - What is a Loyalty Program?

8. Jollibee Rewards (Philippines & Global)

Type: Points / App-based
How It Works: Earn “Jolly Points” and redeem them for discounts or special items.
Why People Love It: Surprise gifts and app-only deals make it exciting.
Why It Matters: One of the most loved restaurant loyalty programs in Asia.
Website: Jollibee

9. Eat App Loyalty Suite (Pan-Asia / Middle East)

Type: Points / CRM-integrated
How It Works: Manage points, vouchers, and VIP perks while booking tables.
Why People Love It: Makes loyalty simple and easy to track.
Why It Matters: Perfect restaurant rewards app for keeping diners engaged.
Website: Eat App

20 Restaurant Loyalty Programs

10. Pizza Hut Hut Rewards (Asia & Middle East)

Type: Points / App-based
How It Works: Earn points on every purchase and redeem for pizzas or sides.
Why People Love It: Birthday rewards and online deals are simple and fun.
Why It Matters: A favorite restaurant rewards program for pizza lovers.
Website: Pizza Hut

11. Starbucks Rewards (Asia)

Type: Points / App & Card-based
How It Works: Collect Stars to redeem drinks and snacks.
Why People Love It: Birthday treats and seasonal challenges make it engaging.
Why It Matters: One of the best restaurant loyalty programs for coffee fans.
Website: Starbucks

12. FiveStars (Pan-Asia, Especially SMBs)

Type: Points / Digital punch card
How It Works: Earn rewards and receive updates for small and mid-sized restaurants.
Why People Love It: Easy to use and perfect for local cafes.
Why It Matters: Helps small businesses build repeat customers with a restaurant rewards app.
Website: FiveStars

13. Punchh (Large Chains, Pan-Asia)

Type: Points / AI-driven loyalty
How It Works: Personalized rewards and promotions based on customer data.
Why People Love It: Feels tailored to each diner.
Why It Matters: One of the top restaurant loyalty apps for larger chains.
Website: Punchh

14. Paytronix (Pan-Asia, Enterprise Brands)

Type: Points / CRM-integrated
How It Works: Combines loyalty, CRM, and digital ordering to manage rewards.
Why People Love It: Personalized offers across app, email, and more.
Why It Matters: A powerful restaurant rewards program for enterprise brands.
Website: Paytronix

15. Thanx (Urban Asia & Australia)

Type: Card-linked / App-based
How It Works: Earn rewards automatically when paying, no scanning needed.
Why People Love It: Quick, easy, and hassle-free.
Why It Matters: Ideal food loyalty program for busy city diners.
Website: Thanx

16. Toast Loyalty (International, Asia-Adapting)

Type: Points / POS-integrated
How It Works: Points are tracked automatically with customizable tiers and birthday rewards.
Why People Love It: Easy to use and integrated into the POS system.
Why It Matters: One of the best restaurant loyalty programs for tech-friendly restaurants.
Website: Toast

Read More - Top 5 Customer Loyalty Programs in Asia

17. COMO (Southeast Asia)

Type: Gamified / App-based
How It Works: Play games like spin-to-win and earn cashback or instant deals.
Why People Love It: Makes loyalty fun and interactive.
Why It Matters: A playful restaurant rewards app that keeps diners engaged.
Website: COMO

18. Stamp Me (Quick-Service & Cafés, Asia-Pacific)

Type: Digital Stamp Card
How It Works: Collect stamps for visits and redeem them for free items.
Why People Love It: Simple, fun, and replaces paper punch cards.
Why It Matters: Great for cafes and fast-service restaurants looking for a food loyalty program.
Website: Stamp Me

19. Incentivio (Multi-Market Asia)

Type: App-based / Branded loyalty
How It Works: Branded apps with points, notifications, and promotions.
Why People Love It: Let''s restaurants engage directly with customers.
Why It Matters: Ideal restaurant rewards app for full branding control.
Website: Incentivio

20. UpMenu (Pan-Asia)

Type: Points / Online-order integrated
How It Works: Earn points on online orders and redeem them for perks.
Why People Love It: Simple and seamless to use.
Why It Matters: Helps restaurants encourage repeat orders through a top restaurant loyalty app.
Website: UpMenu

FAQ- About Restaurant Loyalty Programs in Asia

1. What are the most popular restaurant loyalty programs in Asia?
Favorites include McDonald’s MyM Rewards, Domino’s Pizza Rewards, KFC Rewards, Starbucks Rewards, and Jollibee Rewards. They make collecting rewards fun and easy.

2. How do restaurant loyalty programs benefit customers?
Customers earn points, discounts, free meals, birthday treats, and exclusive offers. Some programs even include games or challenges to make rewards more exciting.

3. Why should restaurants implement loyalty programs?
Loyalty programs encourage repeat visits, increase spending, and help restaurants build stronger connections. They are an essential restaurant rewards program in today’s market.

Conclusion

Loyalty is not just about discounts. It is about making diners feel valued and building lasting relationships. Across Asia, the best programs are app-based, easy to use, and tailored to local tastes.

For restaurants, having a smart, simple loyalty program is no longer optional. Good food brings customers in, but great restaurant rewards apps bring them back.